With more than twenty years of experience and oodles of awards in advertising,
creative writing, medical and technical writing, and public relations, I'm the
one you need to put your ideas into words.
What I think
Marketing is changing every day. Today's tools might not be the right ones for tomorrow's campaigns; we must continually challenge ourselves to stay ahead of the next big thing. On the other hand, not every campaign necessarily needs a mobile component, social media, user-generated content, or all the other stuff everybody else is doing. An important part of good strategy is identifying the right tools for the job. I'll tell you one thing, though---it's a sure bet words will figure in there somewhere.
As a writer, I know words are important---on the web, in print, and in every other medium. I also know every word needs to count. If it's not helping us get your message out, I'll cut it. Ruthlessly.
Find out more about how I work and what I can do for you
right here.